Industrial Visit to Shamlax Metachem Private Limited

Jhulelal Institute of Technology’s, Department of Business Administration recently organized an Industrial visit to Shamlax Metachem Private Limited, Kamptee Road, Nagpur.

The company was established in 1990. During last two decades it has developed a number of products in Foundry Industry. Its latest innovative product is color changing, water resistant & solvent based refractory Coating which has made the company globally competitive.


The visit started with presentation by Mr. Sushil Sharma, Director Technical, Shamlax Metachem about his journey and his new innovative products and he explained the marketing techniques to the students and focused on Blue Ocean Marketing Strategy. The visit was a great experience for the students as they learnt the Manufacturing process of the Industry, procurement of raw material and export procedures of the company.


Ms Anuja Sharma, Director Marketing, guided the students throughout the tour and explained the Marketing and HR Strategies of the company.


Prof. Suhani Gidwani accompanied the students along with  Dr. Swati Rahate, HOD of MBA Department .

Mr. Mahesh Sadhwani, Chairman SSCT, Mr. Pramod Pampatwar, Director Technical, Mrs. Madhavi Wairagade, Director HR & Admin, , Dr. Narendra Bawane, Principal, Dr Debashish Bhowmick, Vice Principal  appreciated the success of the visit.